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Organic Care of California BLOG

 Here is a few Blogs written by the owners Chaz & Shantel Cornellier about the industry and things they have experienced or learned while owning a cannabis delivery service in Chico, Ca in 2017 under Prop 215 and then moving to Sacramento to own a State Liscensed Delivery, C9-0000003-LIC, immediately in 2018. It has been a crazy ride and Chaz loves to explain what the market is doing and how he sees the company doing in the near future.

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Blog / / Exploring the Latest Trends in Marijuana for 2023

Exploring the Latest Trends in Marijuana for 2023

In recent years, the landscape of marijuana use and its associated industries has been rapidly evolving. As we enter 2023, it's clear that marijuana is no longer just a recreational substance but a multifaceted industry with various applications and innovations. In this blog, we will delve into the exciting new trends in marijuana for 2023, covering everything from legal changes to emerging products and technologies.

Legalization Expands

One of the most significant trends in the marijuana industry for 2023 is the continued expansion of legalization efforts worldwide. Over the past decade, numerous countries and states have moved towards decriminalization and full legalization of cannabis for both medical and recreational use. In 2023, we are witnessing more regions embracing this trend.
For example, Mexico recently legalized recreational marijuana, becoming the world's largest legal market for the plant. Other countries like Luxembourg and New Zealand have also taken steps towards full legalization, reflecting the global shift towards more permissive cannabis policies. As the stigma surrounding marijuana continues to dissipate, we can expect more nations to follow suit, paving the way for increased research and development in the industry.

Microdosing for Health and Wellness

Microdosing, the practice of consuming small, controlled amounts of marijuana, is gaining popularity for its potential health and wellness benefits. Unlike traditional recreational use, microdosing aims to harness the therapeutic properties of marijuana without the psychoactive effects. In 2023, this trend is expected to flourish as more people seek natural alternatives to manage stress, anxiety, and pain.
Microdosing allows users to tailor their cannabis experience to their specific needs, making it a versatile option for those who want to enhance their creativity, focus, or relaxation. New products, such as low-dose edibles and tinctures, are being developed to meet this growing demand for microdosing. Expect to see a surge in research and product innovation in this space as the industry explores the potential of precise dosing for therapeutic purposes.

Cannabinoid Innovation

Cannabinoids, the chemical compounds found in cannabis, have garnered significant attention in recent years for their potential therapeutic benefits. While most people are familiar with THC (tetrahydrocannabinol) and CBD (cannabidiol), 2023 is poised to witness the emergence of lesser-known cannabinoids as the focus of research and product development.
Cannabinoids like CBG (cannabigerol) and CBN (cannabinol) are gaining traction for their unique properties and potential health benefits. CBG, for instance, is known for its anti-inflammatory and neuroprotective properties, while CBN is often associated with sleep aid. As scientists delve deeper into the intricacies of these compounds, we can anticipate a surge in cannabinoid-based products that target specific health conditions.

Sustainable Cultivation Practices

As the marijuana industry continues to grow, so does its environmental impact. In 2023, sustainability is a key trend that consumers and businesses are increasingly prioritizing. Cannabis cultivation is notorious for its high energy consumption, water usage, and carbon footprint. Consequently, the industry is taking steps to adopt more eco-friendly practices.
This trend includes the development of sustainable growing techniques, such as indoor vertical farming and the use of LED lighting to reduce energy consumption. Additionally, more businesses are turning to organic and regenerative farming practices to minimize the environmental impact of cultivation. With increasing consumer awareness of sustainability issues, expect to see more eco-conscious products and brands gaining prominence in the market.

Tech and Automation

Automation and technology are transforming the marijuana industry in 2023. From seed to sale, businesses are adopting innovative solutions to streamline operations, improve product quality, and enhance the customer experience. These technological advancements are not only increasing efficiency but also contributing to product consistency and safety.
For instance, AI-powered cultivation systems are optimizing growing conditions by monitoring variables like temperature, humidity, and nutrient levels in real-time. Automated trimming machines are revolutionizing the harvesting process, reducing labor costs and improving product quality. On the retail front, online ordering, delivery services, and digital payment options are making it easier for consumers to access marijuana products while ensuring compliance with local regulations.

Edibles and Alternative Consumption Methods

The popularity of edibles and alternative consumption methods continues to soar in 2023. Gone are the days when cannabis consumption was limited to smoking or vaping. Today, consumers have a wide array of choices, from infused beverages and gourmet chocolates to cannabis-infused cosmetics and topical creams.
Edibles offer a discreet and convenient way to consume marijuana, making them an attractive option for both new and experienced users. With advancements in culinary techniques and infusion technologies, expect to see a growing market of high-quality edibles and infused products that cater to various tastes and preferences.

Cannabis and Fashion

A surprising trend emerging in 2023 is the intersection of cannabis and fashion. Luxury brands and designers are increasingly incorporating cannabis-themed apparel and accessories into their collections. This trend reflects the normalization of marijuana and the desire to remove the stigma associated with its use.
From high-end cannabis-inspired clothing lines to accessories like luxury vaporizers and cannabis-themed jewelry, the fashion industry is embracing the cannabis culture. This trend not only serves as a testament to the evolving perception of marijuana but also provides consumers with a new way to express their affinity for the plant.

Increased Focus on Terpenes

Terpenes, the aromatic compounds found in cannabis and other plants, are becoming a focal point in the marijuana industry for 2023. Terpenes play a crucial role in the aroma, flavor, and potential therapeutic effects of cannabis strains. As consumers become more educated about the diverse array of terpenes, they are seeking products that highlight these compounds.
Some consumers are now choosing strains based on their specific terpene profiles, targeting desired effects such as relaxation, focus, or energy. Brands are responding by providing terpene information on product labels, allowing consumers to make more informed choices. This trend underscores the growing sophistication of the cannabis market and its emphasis on the entourage effect—the idea that cannabinoids and terpenes work together to produce unique effects.

Social Equity Initiatives

Addressing social equity and justice issues is an ongoing trend in the marijuana industry for 2023. Many individuals and communities have been disproportionately affected by the War on Drugs. As marijuana legalization continues, there is a growing emphasis on creating opportunities for those who have been negatively impacted by past cannabis-related convictions.
Social equity programs are being implemented in various jurisdictions, aiming to provide support and opportunities for individuals from marginalized communities to participate in the legal cannabis industry. These programs may include expungement of prior convictions, priority licensing, and business incubator programs. By promoting social equity, the industry is striving to rectify historical injustices and create a more inclusive cannabis landscape.
As the end of 2023 is nearing, the marijuana industry is evolving at a remarkable pace, with a diverse range of trends and innovations shaping its future. From expanding legalization and microdosing for wellness to cannabinoid research and sustainable cultivation practices, the cannabis landscape is more dynamic and multifaceted than ever before. As these trends continue to develop, they promise to redefine our understanding of marijuana and its vast potential in various aspects of our lives. Whether you're a seasoned cannabis enthusiast or just curious about its possibilities, the trends of 2023 offer an exciting glimpse into the future of this rapidly changing industry.